Tuesday, January 15, 2008

Exclusive Leads - SEO Strategy - VoIP Web Conference - Keys to Industrial Sales

The development of exclusive leads based on a well though out SEO Strategy using VOIP Web Conference technology are keys to success in promoting industrial products over the Internet.

It has been claimed that any successful Internet Marketing campaign must find a consistent way to refine or qualify leads in order to find interested prospects that can become customers. When manufacturers market on the Internet, it would be wise for them to borrow a page from the successful Internet Marketers handbook.

Many Internet sites are set-up as a simple ?squeeze? page or what is essentially a push-button method transform prospects into customers. Successful and ethical Internet marketers realize that the eye-ball grabbing method is not always the magic formula to gain long term repeat customers for industrial products. The most successful SEO strategy is to consistently pursue numerous avenues for leads, over a period of time, and follow a proven system to develop exclusive leads from a large pool of potential prospects.

Regardless of the lead generation used to generate traffic to a given web site, attention must be paid to the overall SEO Strategy. The key to Internet promotion is closely tied to the search for information. There are so many ways to market a a company or particular products over the Internet, but in everything is it wise to consider an SEO Strategy based on keywords. This is the method that will allow Internet users to find the information that they are looking for that will link back to the company's web site.

Any site or traffic portal can be used for this purpose. Any marketing system that can develop ?exclusive leads? that come to their members' mailbox only, can be used. It is highly recommended not to buy or rent e-mail lists. It is also critical to use a double opt-in verification system for any e-mail sent over the Internet. Even when a prospect fills out a contact form on your site, that submission must be validated. Without a confirmation e-mail there is no way to determine if the information is legitimate or not. This is the gold standard for e-mail marketing that will gain credibility, and avoid e-mail complaint problems and complications.

Another new and highly successful technology that is gaining great momentum on the Internet is VoIP Web Conference technology. This technology is on the leading edge of a trend that will eventually transform the way business is done on the Internet. There are numerous advantages to the use of this technology. Sales presentations can be done on-line in real-time. Voice, Power point style presentations, even video on demand can all be offered on the same site. Direct customer service, training, and many other possibilities exist for the use of this technology.

John Lombaerde is a CAD/CAM/CNC Specialist with over 20 years experience in advanced manufacturing technologies. He is a Designer, CNC Programmer, CNC Machinist, a CAD/CAM consultant, and a Search Engine (SEO) Strategist.

For additional information contact:

For more information, see CAD CAM Consulting OR VOIP Web Conference

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